About Us

Exclusive Marketing has a top talent with real business executive experience to help you take your business to the next level.

Exclusive Marketing Agency (“EMA”) is the one and only end to end marketing firm that specializes in the Mortgage, Insurance and Financial Advisory Industries. We focus on permanent, data driven, ROI focused strategy to help you get where you want to be with your company. While we sell a la carte services, our bread and butter is to assume the Chief Marketing Officer role within the company. We become an extension of their business and like them to think of us as that loyal, driven and dedicated employee, except for 1) We’re less than half the cost, 2) We’re an agency of 20 very talented people focused on the mortgage industry.

Our opinion is that every mortgage, insurance and financial advisory business needs a chief marketing officer, and we find way too many executives and CEO’s focusing on marketing, when it isn’t their expertise. Companies are more successful when they have someone that is an expert on driving the business opportunities (the CMO), and then experts (usually the CEO and Loan Officers) to close the business.

As one of the Fastest Growing Marketing Agencies and the only Chief Marketing Officer service specific to the mortgage, insurance avnd financial advisory services, EMA has hundreds of years of experience within it staff in delivering excellent results.

OUR TEAM


John Seckel

Chief Marketing Officer

Simona Goldin

Director of Operations

Josh Stephans

Creative Director

Tricia Stone

Director of Marketing

Laura Wolpert

Vice President of Sales

Nelda Fuller

Vice President of Talent

Amber Whipple

Vice President of Sales

Tanner Kennedy

Project Management Lead

Christopher Branch

Technology Lead

Jared Smith

Project Manager

Emma Williams

Project Manager

Richard Burner

CRM Manager

Mandy Schuh

Vice President of Sales

Brittany Vaughn

Vice President of Sales

Catherine Paull

Project Manager

Sara Humphrey

Project Manager

Alexis Wells

Project Manager

Brit Laureys

Project Manager

Kyle

Digital Marketing Manager

Matt Langdon

Digital Marketing Manager

Lika Petrychenko

CRM Implementation Specialist

Elena Shvets

Social Media Manager

JOHN SECKEL

Chief Marketing Officer

John Seckel has created, owned, operated, participated and/or been the CMO (or fractional CMO) in a number of 7, 8 and 9 figure companies in which he created and executed the Marketing Strategy directly responsible for the entity’s success. Known for being able to quickly (but responsibly) scale a business from startup to $20M in revenue and up, John has deployed thousands of marketing campaigns across all facets eCommerce and small and medium business industries which makes him a leading expert to help grow your brand.

John Seckel graduated from Northeastern University in December of 2003 with a dual degree in Business Administration and also Management Information Systems. He graduated early from a 5-year program. Following school, John Seckel accepted a position at Wachovia Corporation starting as an Analyst and after only a short time at Wachovia, John found himself being promoted to the youngest Vice President of Credit Products and International Investment Banking in Wachovia history. For two years, John was involved in the underwriting, risk analysis and marketing strategy for the mergers behind several large corporations. During his several years there, he was awarded for his strategy, underwriting, customer service and risk analysis on a $825MM M&A Deal.

John Seckel is a very experienced and awarded entrepreneur. He enjoys Skiing, Tennis, Pickleball and is an amateur car racer on the weekends. John is also President of The Seckel Foundation which gives back to local community and mentors young aspiring entrepreneurs to work hard, plan appropriately, create jobs and promotes work/life balance with fiscal freedom. Over the course of his career, John continues to find industry gaps and create solutions through his multiple business ventures. He is a passionate problem solver and innovator who never backs down from a challenge.

Current companies/organizations that John Seckel founded:  www.exclusive.agency, www.seckelfoundation.com

You can read John’s Blogs here:
blog.exclusive.agency, www.johnseckel.com, www.johnseckel.net and www.johnseckel.org.

SIMONA GOLDIN​

Director of Operations

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Simona brings 13 years of experience in operations, startup consulting, product development, management, and team leadership to EMA. She worked with dozens of organizations during periods of high growth, providing operational auditing and business development expertise. Simona focuses on growing and mentoring cross-functional teams, implementing technology and systems, creating performance metrics, operational processes, and ensuring that all teams work toward individual and company-wide goals.

Originally from Vilnius, Lithuania, she has lived in NYC for the last 20 years. Simona spent her formative years studying piano, tennis and graduated with a degree in Psychology and Marketing. In her spare time, she hikes, meditates, travels with her kids, and cooks. She speaks 4 languages and is an avid abstract painter.

Josh Stephans

Creative Director

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Josh Stephans

Josh Stephans is EMA’s Creative Director, holding almost a decade of experience in graphic design, illustration, digital media and brand theory. Over the years he has worked with a diverse spectrum of clients including local non profits, nationally distributed craft distilleries, popular restaurants and globally recognized corporations. He specializes in crafting eye catching designs built on rock solid marketing strategies. When Josh isn’t leading EMA’s clients to branding success, he enjoys running, biking, fly fishing, woodworking and all kinds of cooking.

Tricia Stone

Director of Marketing

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Tricia Stone

Tricia brings over 15 years of digital marketing, strategy, branding, lead generation, and social media experience to EMA. Tricia has worked with businesses across various industries, including real estate, mortgage, and financial services. Specializing in helping companies grow their digital presence, connect with their audience, increase their brand awareness, generate leads, and drive traffic to their website with a customized high-level marketing strategy.

Tricia received her undergraduate degree in Business Administration with a focus in Marketing and Management, and a minor in Accounting; she then earned her Masters of Science degree in Marketing from the University of Colorado. With a love of all things marketing and strategy related, Tricia expands her knowledge through online programs, podcasts, and mentors.

When she is not working, she enjoys traveling, spending time with her family, exploring Colorado’s mountains, hiking, skiing, yoga, and reading copious amounts of books.

LAURA WOLPERT

Vice President of Sales

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As the Vice President of Sales, Laura brings almost 20 years of customer success focused sales and marketing experience to EMA.  After receiving her degree in International Marketing from Goldsmiths College in London UK, she embarked on a career focused on driving results and exceeding goals through customer relationship development.  

Whether on the sales or marketing side of the business, Laura believes in listening first, and developing plans for success based on each clients’ unique set of needs and goals.  This approach has allowed her to garner years of experience in National and International Sales and Marketing, for companies ranging from start-ups to global juggernauts in their respective fields.  

This professional experience combines perfectly with Laura’s passion for travel, adventure, and cultural immersion experiences.  When she isn’t traveling, Laura loves to go to enjoy live music, fitness, and spoiling her nieces and nephews. 

Nelda Fuller

Vice President of Talent

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Nelda Fuller

As the Vice President of Talent, Nelda brings over 20 years of diverse Human Resource experience to EMA. Shehas worked with both large and small organizations in various stages of their business cycles. She is a subject matter expertin HR process, policy development and implementation, benefits design and management, compliance, recruitment and performance management.She has worked to build programs that support HR initiatives while implementing internal processes that facilitate corporate objectives. Nelda has led Human Resource departments in a variety of industries, both internationally and domestically. Nelda earned her Bachelor of Arts degree in Psychology from Tougaloo College and also holds degrees in Paralegal and Biblical Studies. She enjoys travelling to different countries and spending time with family.

Amber Whipple

Vice President of Sales

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Amber Whipple

For the last 10 years, Amber has dedicated much of her work to business development and marketing strategy for Startup companies. She has a passion for helping brands grow and understands that each company needs a unique, strategic approach. Amber has a Bachelor’s Degree in Mass Media and Communications from The University of Central Missouri. She is certified in Google Analytics as well as Google Adwords, and enjoys graphic design and content creation. In 2019, she was recognized as one of Erie Pennsylvania’s 40 people under 40 for her work with local businesses and philanthropic efforts. Amber spends most of her free time spoiling her pit-bull rescue pups, cooking, and watching true crime or historical documentaries. 

TANNER KENNEDY

Project Management Lead

CONNECT WITH TANNER KENNEDY

Tanner Kennedy is a Project Manager at Exclusive Marketing Agency.

She combines her extensive background in digital marketing plus her knack for truly understanding client needs, to help her clients navigate the process of expanding their marketing efforts with ease.

Tanner has a long background in helping small businesses successfully grow and expand to the next level particularly in the areas of Real Estate, Project Planning and Online Education Platforms.

She graduated from Stetson University in December of 2004 with a BA in Psychology.

Tanner is an avid traveller and has lived in 4 countries and 6 US States. She enjoys Volleyball, Gourmet Cooking, Entrepreneurship, living by the water and is a self-proclaimed documentary nerd.

CHRISTOPHER BRANCH

Technology Lead

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Christopher Branch is the lead tech here at EMA and has been worked in the Web development field for about 9 years now. Before joining the EMA team in May 2020, Chris designed and developed for a bunch of different clients such as Autozone, ButcherBox, NFL alumni, and hundreds of businesses across the country. Chris’s ability to handle a heavy workload, plus his wide range of knowledge of technology puts him in a class of his own. When he’s not building websites Chris spends his spare time, playing basketball, travelling, electric biking, and spending quality time with his family.

Jared Smith

Project Manager

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Jared Smith

Jared Smith is a Project Manager at Exclusive Marketing Agency. Jared approaches each of his clients’ projects with a “Make It Happen!” attitude. With vast experience managing the lifecycles of digital marketing projects in the real estate, hospitality & fashion industries, Jared is committed to building long-term relationships with his clients and delivering superior service for their requests. Jared values cultivating a strong professional network, entrepreneurship, and social inclusion & diversity within the workplace. A few things that he enjoys the most are Tennis, Football and spending quality time with friends and family. Jared is a proud alumnus of the University of Miami graduating in 2010 with a BBA in Marketing.

Emma Williams

Project Manager

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Emma Williams

Emma Williams is a Project Manager at Exclusive Marketing Agency. She has worked in multiple different fields ranging from Beekeeping to Web Design and ultimately decided Project Management is where she wants to grow. After years of balancing multiple freelancing jobs, she has decided to focus her efforts by joining the EMA team! Emma believes patience and empathy are the two main reasons people find success – she strives to embody this behavior every day. Emma currently lives in Seattle, Washington but spent a large part of her childhood growing up in the UK. She has a strong love for marmite and all things English. She enjoys reading, art and good conversation.

RICHARD BURNER

CRM Manager

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Richard Burner is the CRM Manager, at Exclusive Marketing Agency is passionate about automating as much as possible.  He has worked among “marketers” for 6 years as a business analyst; helping large marketing divisions understand and use their data.  And once he started to understand that you can provide a beautiful customer experience (with very minimal manual intervention) he found a place where he could implement these amazing strategies. When Richard is not doing data analysis or setting up automation; he’s probably sailing, travelling, or spending time with family & friends OR hopefully all three at the same time.

Mandy Schuh

Vice President of Sales

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Mandy Schuh

In her 20 years of sales and marketing leadership, Mandy brings a deep understanding of business development and strong brand experience to EMA. With success in both domestic and international markets, she has a multi-dimensional view that allows her to find innovative ways to deliver outstanding results. Mandy values customer relationships and has an extraordinary commitment to understanding clients’ goals and measures of success. She knows the importance of delivering lasting value and takes great pride in influencing strategy development and growth. Mandy graduated from Texas A&M University with a B.A. in Journalism and Communications. She is a proud Aggie and loves her Aggie football! Mandy is a Texas country girl, so in her free time you can find her on the ranch or in the gulf fishing. She travels and often as she can and is always on the look out for a new adventure!

Brittany Vaughn

Vice President of Sales

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Brittany’s experience spans 16+ years, within Sales, Marketing and Sales Management. At the age of 22, with Wells Fargo, she initiated a $4M commercial loan, in addition to hundreds of thousands of dollars in bank revenue, sourced exclusively from her marketing initiatives and business networking. She began working in Digital Marketing 12 years ago, beginning in Web Design, and eventually transitioned to concentrate on creating marketing campaigns for Real Estate Agents, and government funded programs. In 2020 she created two 7 Figure campaigns, and she’s looking forward to discovering what 2021 brings. In her free time, she can be found singing, dancing, or cuddling with her lazy old chocolate lab, Axl.

Catherine Paull

Project Manager

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Catherine is a project manager for Exclusive Marketing Agency. Catherine has spent the majority of her career working in the hospitality industry with the Walt Disney Company as an events project manager and sales coordinator. She thrives on providing top tier customer service and believes that communication and understanding the clients needs is the key to success. Catherine has launched and overseen the operation of multiple Walt Disney World Resort event openings and brings her time management, communication, and “let’s go” attitude to the table. She currently resides in Atlanta with her dog Chicken.

Sara Humphrey

Project Manager

CONNECT WITH Sara Humphrey

Sara is a project manager for EMA. Her approach is listening to her clients to learn what their marketing goals are and guide those projects to fruition.Over the span of her career, Sara has worked with several non-profit and mission-based organizations, to improve their marketing, education outreach, and fundraising efforts using digital media. With a background as a video producerSara brings those skills to her role as a project manager to keep the train on the track while focusing on storytelling for the client. Sara has been honored with a Heartland Emmy for her documentary work and nominated for a National Emmy for an HBO special.

Alexis Wells

Project Manager

CONNECT WITH Alexis Wells

Alexis is a Project Manager at EMA. For the majority of her career, Alexis has worked in the communications and tech industries for clients in real estate, fashion, beauty, fine arts, and live entertainment. Alexis prides herself in exceeding her client’s expectations when it comes to managing each new project and providing innovative creative strategies. In her spare time, Alexis enjoys traveling, beach days, and finding new artists to enjoy.

Brit Laureys

Project Manager

CONNECT WITH Brit Laureys

Brit is a Project Manager at EMA. She attended the Art Institute of Portland for a BA in Design Management. Her background is a 12-year compilation of developing and executing marketing campaigns, experientialevents, retail builds, marketing activations, account management, and overseeing procurement for numerous multinational sportswear corporations. She is one of the founding partners of a Portland based creative studio and in her spare time Brit is traveling, hiking, paddle boarding, practicing yoga, and working on mixed medium art and fabrication projects.

Kyle

Digital Marketing Manager

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Kyle has a long understanding of online marketing that stretches back over 10+ years. Kyle first started helping clients grow their businesses by leveraging online marketing for almost 8 years ago and has a very firm foundation and understanding of online marketing. From SEO all the way to running ads, Kyle knows the importance of every interaction and every step your prospect takes through your online marketing process. Kyle focuses on lead generation and takes his expert level of knowledge to tailor your prospects’ experience and turns them into leads for your business. Kyle also is a Native American tribe member and has a storied background in traveling across the United States visiting other tribes and pow wows. When Kyle isn’t working he enjoys raising his two young daughters, hanging out with his wife and playing fetch with his two dogs. Kyle can also be found enjoying his other hobbies which include building computers, researching and tinkering with tech, and working on his yard.

Matt Langdon

Digital Marketing Manager

CONNECT WITH Matt Langdon

Matt is one of the digital marketing managers at EMA. He has over 9 years of marketing, SEO & website experience in a variety of industries ranging from restaurant, automotive, mortgage, small business, medical, commercial, print, radio and more. He’s worked with major commercial brands such as Red Robin, I-Hop, O’Charley’s, Kia, Chevy & has helped many small businesses establish their digital presence with the goal of long term growth. Matt is a father of two, along with his wife of 10 years. He enjoys piano, hiking, reading, philosophy, and spending time with his loved ones.

Lika Petrychenko

CRM Implementation Specialist

CONNECT WITH Lika Petrychenko

Lika is a CRM Implementation Specialist at Exclusive Marketing Agency. She is passionate about automation and smooth ongoing processes. Her education and experience in Transport logistics & management and in Software Testing enable her to use the knowledge and skills to assess clients’ workflows and invent the best solutions. Her approach is rigorous process investigation and a proactive mindset. At spare time she tries to gain new skills and knowledge in various areas. Apart from work she is an avid traveler and adventurer, has visited 12 countries and would like to discover every possible world`s mountain range and ocean.

Elena Shvets

Social Media Manager

CONNECT WITH Elena Shvets

Elena Shvets is a Social Media Manager at Exclusive Marketing Agency. She is a digital marketing professional with 10+ years of experience in Financial Services, Healthcare, Professional Services, and Luxury Goods/Services industries across Europe and North America. She has an exceptional organization and priority management skills with significant experience in a fast-paced environment and ability to handle multiple projects simultaneously. When she’s not working on social media calendars, Elena enjoys yoga, plant based cooking, traveling and A24 movies.

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