About Us

Exclusive Marketing has a top talent with real business executive experience to help you take your business to the next level.

Exclusive Marketing Agency (“EMA”) is the one and only end to end marketing firm that specializes in the Mortgage, Insurance and Financial Advisory Industries. We focus on permanent, data driven, ROI focused strategy to help you get where you want to be with your company. While we sell a la carte services, our bread and butter is to assume the Chief Marketing Officer role within the company. We become an extension of their business and like them to think of us as that loyal, driven and dedicated employee, except for 1) We’re less than half the cost, 2) We’re an agency of 20 very talented people focused on the mortgage industry.

Our opinion is that every mortgage, insurance and financial advisory business needs a chief marketing officer, and we find way too many executives and CEO’s focusing on marketing, when it isn’t their expertise. Companies are more successful when they have someone that is an expert on driving the business opportunities (the CMO), and then experts (usually the CEO and Loan Officers) to close the business.

As one of the Fastest Growing Marketing Agencies and the only Chief Marketing Officer service specific to the mortgage, insurance avnd financial advisory services, EMA has hundreds of years of experience within it staff in delivering excellent results.

OUR TEAM


John Seckel

Chief Marketing Officer

Simona Goldin

Director of Operations

Josh Stephans

Creative Director

Tricia Stone

Director of Marketing

Laura Wolpert

Vice President of Sales

Jazymne Williams

Project Manager

Amber Whipple

Vice President of Sales

Tanner Kennedy

Project Manager

Christopher Branch

Technology Lead

Adam Spera

Marketing Manager

Max Gouchian

Social Media Manager

Richard Burner

CRM Manager

Mandy Schuh

Vice President of Sales

Nelda Fuller

Vice President of Talent

Jared Smith

Project Manager

Emma Williams

Project Manager

Don Stephenson

Vice President of Sales

JOHN SECKEL

Chief Marketing Officer

John Seckel has created, owned, operated, participated and/or been the CMO (or fractional CMO) in a number of 7, 8 and 9 figure companies in which he created and executed the Marketing Strategy directly responsible for the entity’s success. Known for being able to quickly (but responsibly) scale a business from startup to $20M in revenue and up, John has deployed thousands of marketing campaigns across all facets eCommerce and small and medium business industries which makes him a leading expert to help grow your brand.

John Seckel graduated from Northeastern University in December of 2003 with a dual degree in Business Administration and also Management Information Systems. He graduated early from a 5-year program. Following school, John Seckel accepted a position at Wachovia Corporation starting as an Analyst and after only a short time at Wachovia, John found himself being promoted to the youngest Vice President of Credit Products and International Investment Banking in Wachovia history. For two years, John was involved in the underwriting, risk analysis and marketing strategy for the mergers behind several large corporations. During his several years there, he was awarded for his strategy, underwriting, customer service and risk analysis on a $825MM M&A Deal.

John Seckel is a very experienced and awarded entrepreneur. He enjoys Skiing, Tennis, Pickleball and is an amateur car racer on the weekends. John is also President of The Seckel Foundation which gives back to local community and mentors young aspiring entrepreneurs to work hard, plan appropriately, create jobs and promotes work/life balance with fiscal freedom. Over the course of his career, John continues to find industry gaps and create solutions through his multiple business ventures. He is a passionate problem solver and innovator who never backs down from a challenge.

Current companies/organizations that John Seckel founded:  www.exclusive.agency, www.seckelfoundation.com

You can read John’s Blogs here:
blog.exclusive.agency, www.johnseckel.com, www.johnseckel.net and www.johnseckel.org.

SIMONA GOLDIN​

Director of Operations

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Simona brings 13 years of experience in operations, startup consulting, product development, management, and team leadership to EMA. She worked with dozens of organizations during periods of high growth, providing operational auditing and business development expertise. Simona focuses on growing and mentoring cross-functional teams, implementing technology and systems, creating performance metrics, operational processes, and ensuring that all teams work toward individual and company-wide goals.

Originally from Vilnius, Lithuania, she has lived in NYC for the last 20 years. Simona spent her formative years studying piano, tennis and graduated with a degree in Psychology and Marketing. In her spare time, she hikes, meditates, travels with her kids, and cooks. She speaks 4 languages and is an avid abstract painter.

Josh Stephans

Creative Director

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Josh Stephans

Josh Stephans is EMA’s Creative Director, holding almost a decade of experience in graphic design, illustration, digital media and brand theory. Over the years he has worked with a diverse spectrum of clients including local non profits, nationally distributed craft distilleries, popular restaurants and globally recognized corporations. He specializes in crafting eye catching designs built on rock solid marketing strategies. When Josh isn’t leading EMA’s clients to branding success, he enjoys running, biking, fly fishing, woodworking and all kinds of cooking.

Tricia Stone

Director of Marketing

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Tricia Stone

Tricia brings over 15 years of digital marketing, strategy, branding, lead generation, and social media experience to EMA. Tricia has worked with businesses across various industries, including real estate, mortgage, and financial services. Specializing in helping companies grow their digital presence, connect with their audience, increase their brand awareness, generate leads, and drive traffic to their website with a customized high-level marketing strategy.

Tricia received her undergraduate degree in Business Administration with a focus in Marketing and Management, and a minor in Accounting; she then earned her Masters of Science degree in Marketing from the University of Colorado. With a love of all things marketing and strategy related, Tricia expands her knowledge through online programs, podcasts, and mentors.

When she is not working, she enjoys traveling, spending time with her family, exploring Colorado’s mountains, hiking, skiing, yoga, and reading copious amounts of books.

LAURA WOLPERT

Vice President of Sales

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As the Vice President of Sales, Laura brings almost 20 years of customer success focused sales and marketing experience to EMA.  After receiving her degree in International Marketing from Goldsmiths College in London UK, she embarked on a career focused on driving results and exceeding goals through customer relationship development.  

Whether on the sales or marketing side of the business, Laura believes in listening first, and developing plans for success based on each clients’ unique set of needs and goals.  This approach has allowed her to garner years of experience in National and International Sales and Marketing, for companies ranging from start-ups to global juggernauts in their respective fields.  

This professional experience combines perfectly with Laura’s passion for travel, adventure, and cultural immersion experiences.  When she isn’t traveling, Laura loves to go to enjoy live music, fitness, and spoiling her nieces and nephews. 

JAZYMNE WILLIAMS

Project Manager

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Jazymne Williams has worked in the client relations and marketing field for over 8 years.  Her career began in the banking and insurance industry for Direct Marketing departments.  She’s had the opportunity to live in China for a short while and work with organizations such as the WNBA, American Cancer Society and more.  Jazymne also attended the University of South Florida in Tampa FL and continued on to receive her MBA in Small Business and Digital Operations from Strayer University.  She loves helping people, working for a cause, and making “big picture” goals a reality.

Amber Whipple

Vice President of Sales

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Amber Whipple

For the last 10 years, Amber has dedicated much of her work to business development and marketing strategy for Startup companies. She has a passion for helping brands grow and understands that each company needs a unique, strategic approach. Amber has a Bachelor’s Degree in Mass Media and Communications from The University of Central Missouri. She is certified in Google Analytics as well as Google Adwords, and enjoys graphic design and content creation. In 2019, she was recognized as one of Erie Pennsylvania’s 40 people under 40 for her work with local businesses and philanthropic efforts. Amber spends most of her free time spoiling her pit-bull rescue pups, cooking, and watching true crime or historical documentaries. 

TANNER KENNEDY

Project Manager

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Tanner Kennedy is a Project Manager at Exclusive Marketing Agency.

She combines her extensive background in digital marketing plus her knack for truly understanding client needs, to help her clients navigate the process of expanding their marketing efforts with ease.

Tanner has a long background in helping small businesses successfully grow and expand to the next level particularly in the areas of Real Estate, Project Planning and Online Education Platforms.

She graduated from Stetson University in December of 2004 with a BA in Psychology.

Tanner is an avid traveller and has lived in 4 countries and 6 US States. She enjoys Volleyball, Gourmet Cooking, Entrepreneurship, living by the water and is a self-proclaimed documentary nerd.

CHRISTOPHER BRANCH

Technology Lead

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Christopher Branch is the lead tech here at EMA and has been worked in the Web development field for about 9 years now. Before joining the EMA team in May 2020, Chris designed and developed for a bunch of different clients such as Autozone, ButcherBox, NFL alumni, and hundreds of businesses across the country. Chris’s ability to handle a heavy workload, plus his wide range of knowledge of technology puts him in a class of his own. When he’s not building websites Chris spends his spare time, playing basketball, travelling, electric biking, and spending quality time with his family.

ADAM SPERA

Marketing Manager

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Adam Spera is a seasoned marketer who’s been in the industry for over 5 years. He’s worked with companies in a variety of different industries and has helped them develop their marketing strategies from the bottom up. His ability to quickly learn and adapt to new and changing circumstances in the market has made him a powerful asset to many companies looking to increase growth and revenue. His role at Exclusive Marketing Agency is to implement powerful marketing campaigns that quickly begin generating leads.

MAX GOUCHIAN

Social Media Manager

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Max Gouchian is our Social Media Manager and Content Publisher. With over 5 years of content marketing and social growth experience, Max has worked with several international companies and personal brands in an effort to boost their content output, social presence, and lead generation. 

After successfully launching and growing an Organic Skin Care brand from scratch to a 6-figure annual revenue brand, he has joined our incredible team to work with our partners!

Max is a proud American-Armenian who is classically trained in figurative painting and portraiture. He currently studies at the University of Miami and loves The Doors.

RICHARD BURNER

CRM Manager

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Richard Burner is the CRM Manager, at Exclusive Marketing Agency is passionate about automating as much as possible.  He has worked among “marketers” for 6 years as a business analyst; helping large marketing divisions understand and use their data.  And once he started to understand that you can provide a beautiful customer experience (with very minimal manual intervention) he found a place where he could implement these amazing strategies. When Richard is not doing data analysis or setting up automation; he’s probably sailing, travelling, or spending time with family & friends OR hopefully all three at the same time.

Mandy Schuh

Vice President of Sales

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Mandy Schuh

In her 20 years of sales and marketing leadership, Mandy brings a deep understanding of business development and strong brand experience to EMA. With success in both domestic and international markets, she has a multi-dimensional view that allows her to find innovative ways to deliver outstanding results. Mandy values customer relationships and has an extraordinary commitment to understanding clients’ goals and measures of success. She knows the importance of delivering lasting value and takes great pride in influencing strategy development and growth. Mandy graduated from Texas A&M University with a B.A. in Journalism and Communications. She is a proud Aggie and loves her Aggie football! Mandy is a Texas country girl, so in her free time you can find her on the ranch or in the gulf fishing. She travels and often as she can and is always on the look out for a new adventure!

Nelda Fuller

Vice President of Talent

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Nelda Fuller

As the Vice President of Talent, Nelda brings over 20 years of diverse Human Resource experience to EMA. Shehas worked with both large and small organizations in various stages of their business cycles. She is a subject matter expertin HR process, policy development and implementation, benefits design and management, compliance, recruitment and performance management.She has worked to build programs that support HR initiatives while implementing internal processes that facilitate corporate objectives. Nelda has led Human Resource departments in a variety of industries, both internationally and domestically. Nelda earned her Bachelor of Arts degree in Psychology from Tougaloo College and also holds degrees in Paralegal and Biblical Studies. She enjoys travelling to different countries and spending time with family.

Jared Smith

Project Manager

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Jared Smith

Jared Smith is a Project Manager at Exclusive Marketing Agency. Jared approaches each of his clients’ projects with a “Make It Happen!” attitude. With vast experience managing the lifecycles of digital marketing projects in the real estate, hospitality & fashion industries, Jared is committed to building long-term relationships with his clients and delivering superior service for their requests. Jared values cultivating a strong professional network, entrepreneurship, and social inclusion & diversity within the workplace. A few things that he enjoys the most are Tennis, Football and spending quality time with friends and family. Jared is a proud alumnus of the University of Miami graduating in 2010 with a BBA in Marketing.

Emma Williams

Project Manager

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Emma Williams

Emma Williams is a Project Manager at Exclusive Marketing Agency. She has worked in multiple different fields ranging from Beekeeping to Web Design and ultimately decided Project Management is where she wants to grow. After years of balancing multiple freelancing jobs, she has decided to focus her efforts by joining the EMA team! Emma believes patience and empathy are the two main reasons people find success – she strives to embody this behavior every day. Emma currently lives in Seattle, Washington but spent a large part of her childhood growing up in the UK. She has a strong love for marmite and all things English. She enjoys reading, art and good conversation.

Don Stephenson

Vice President of Sales

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Don Stephenson

Don focuses on client relationships and transformation. He “seeks first to understand and begins with the end in mind,” starting with a discovery conversation that bringspersonal clarity to challenges and commitment to opportunities. Working collaboratively, he helps map out breakthrough strategies and createsexecutable action plans.

For 30 years, he has led sales, marketing, fundraising, and partnership development projects for businesses, corporations, institutions, and organizations across North America. With a solid sales/BD consulting background, especially in financial services, real estate,and mortgages, he can add value for EMA clientslooking to grow and scale their enterprises.

Don is married and has two daughtersandtwo grand-dogs, Rascal and Luigi. He is a life-long learner (holds several digital marketing certifications), and you will find him enjoying sports, gym workouts, reading, cooking and fine wine. 

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