About Us
Exclusive Marketing has a top talent with real business executive experience to help you take your business to the next level.
Exclusive Marketing Agency (“EMA”) is the one and only end to end marketing firm that specializes in the Mortgage, Insurance and Financial Advisory Industries. We focus on permanent, data driven, ROI focused strategy to help you get where you want to be with your company. While we sell a la carte services, our bread and butter is to assume the Chief Marketing Officer role within the company. We become an extension of their business and like them to think of us as that loyal, driven and dedicated employee, except for 1) We’re less than half the cost, 2) We’re an agency of 20 very talented people focused on the mortgage industry.
Our opinion is that every mortgage, insurance and financial advisory business needs a chief marketing officer, and we find way too many executives and CEO’s focusing on marketing, when it isn’t their expertise. Companies are more successful when they have someone that is an expert on driving the business opportunities (the CMO), and then experts (usually the CEO and Loan Officers) to close the business.
As one of the Fastest Growing Marketing Agencies and the only Chief Marketing Officer service specific to the mortgage, insurance avnd financial advisory services, EMA has hundreds of years of experience within it staff in delivering excellent results.
OUR TEAM
John Seckel
Chief Marketing Officer
Nelda Fuller
Catherine Paull
Operations Project Manager
Matt Langdon
Elena Shvets
Jason Beddall
Sara Humphrey
Ecosystem Digital Marketing Manager & Strategist
Chandler Barr
National Director of Sales
Michaela Webb
Talent Sourcer
JOHN SECKEL
Chief Marketing Officer
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John Seckel has created, owned, operated, participated and/or been the CMO (or fractional CMO) in a number of 7, 8 and 9 figure companies in which he created and executed the Marketing Strategy directly responsible for the entity’s success. Known for being able to quickly (but responsibly) scale a business from startup to $20M in revenue and up, John has deployed thousands of marketing campaigns across all facets eCommerce and small and medium business industries which makes him a leading expert to help grow your brand.
John Seckel graduated from Northeastern University in December of 2003 with a dual degree in Business Administration and also Management Information Systems. He graduated early from a 5-year program. Following school, John Seckel accepted a position at Wachovia Corporation starting as an Analyst and after only a short time at Wachovia, John found himself being promoted to the youngest Vice President of Credit Products and International Investment Banking in Wachovia history. For two years, John was involved in the underwriting, risk analysis and marketing strategy for the mergers behind several large corporations. During his several years there, he was awarded for his strategy, underwriting, customer service and risk analysis on a $825MM M&A Deal.
John Seckel is a very experienced and awarded entrepreneur. He enjoys Skiing, Tennis, Pickleball and is an amateur car racer on the weekends. John is also President of The Seckel Foundation which gives back to local community and mentors young aspiring entrepreneurs to work hard, plan appropriately, create jobs and promotes work/life balance with fiscal freedom. Over the course of his career, John continues to find industry gaps and create solutions through his multiple business ventures. He is a passionate problem solver and innovator who never backs down from a challenge.
Current companies/organizations that John Seckel founded: www.exclusive.agency, www.seckelfoundation.com
You can read John’s Blogs here:
blog.exclusive.agency, www.johnseckel.com, www.johnseckel.net and www.johnseckel.org.
Nelda Fuller
Vice President of Talent
CONNECT WITH Nelda
As the Vice President of Talent, Nelda brings over 20 years of diverse Human Resource experience to EMA. She has worked with both large and small organizations in various stages of their business cycles. She is a subject matter expert in HR process, policy development and implementation, benefits design and management, compliance, recruitment and performance management. She has worked to build programs that support HR initiatives while implementing internal processes that facilitate corporate objectives. Nelda has led Human Resource departments in a variety of industries, both internationally and domestically.
Nelda earned her Bachelor of Arts degree in Psychology from Tougaloo College and also holds degrees in Paralegal and Biblical Studies. She enjoys traveling to different countries and spending time with family.
Catherine Paull
Operations Project Manager
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Matt Langdon
Digital Marketing Strategy Manager
CONNECT WITH Matt
Elena Shvets
Social Media Manager
CONNECT WITH Elena
Jason Beddall
Director of Marketing
CONNECT WITH Jason
When Jason isn’t leading EMA’s marketing efforts, he enjoys spending time with his wife and two daughters, Finn (their mini goldendoodle), watching football and playing golf.
Sara Humphrey
Ecosystem Digital Marketing Manager & Strategist
CONNECT WITH Sara
Sara’s approach to digital media management is to listen to her clients and learn what their marketing goals are to guide projects to fruition. With 18 years of experience, Sara has worked with clients in a variety of industries including several non-profit and mission-based organizations, to improve their marketing strategy, online presence, education outreach, and fundraising efforts through digital media. With a background as a video producer, Sara brings those skills to her role at EMA to keep the train on the track while focusing on storytelling for the client. Sara has been honored with a Heartland Emmy for her documentary work and nominated for a National Emmy for an HBO special.
Chandler Barr
National Director of Sales
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Chandler is a highly motivated Revenue Growth Partner dedicated to serving each client with
the absolute best marketing solutions. After graduating from Northeastern State University with
a Bachelors in Business, he quickly realised building relationships and serving people was his
true calling. With a heavy sports background, camaraderie, teamwork, and helping his clients
WIN are his ultimate goal!
Michaela Webb
Talent Sourcer
CONNECT WITH Michaela
Michaela is a Talent Sourcer for EMA. Michaela brings a unique perspective into the recruiting field through her Bachelor of Science degree in Psychology. This gives her the strategic ability to communicate and connect with client and candidates alike. Michaela often spends her free time traveling with family, participating in local community and church events, drinking fruit smoothies, and being an all-time Disney fanatic.